I’m A Digital
I approach design with feasibility in mind due to my front-end development experience. Making things real with a multidisciplinary team is important to me. My skills cover interaction design, visual design, user testing, prototyping, motion thinking and front-end development; All through the lens of human centered design.
I crystallized my view on design to 5 principles with detailed examples. Jump into any of the case studies to get more context around some of the projects
1. Understand & Validate
It is important to have a thorough understanding of a problem before trying to solve it. You can only understand these issues by hearing from the people that experience them and through data. User research is key.
Going back to that same user and show what you came up with is crucial. (And a bit frightening) User testing is an important way to understand whether or not your solution solves the needs of the user. Prototype, test repeat!
PlantDemand user testing
2. Every Detail Matters
Starting my career as a front-end developer and growing into a Visual Designer at frog design has exposed me to a lot of different facets of the design process. My front-end knowledge helps me to be consistent in Visual Design, recognise patterns and create systems.
Yet my Visual Design craft helps me to focus on the details while working on the Interaction Design. It all influences each other and it helps me to bring products come to life. I’m willing to go the extra mile and make sure every detail is right.
3. Design Scalable Systems
From early in the design process I try to keep the bigger system in mind. I’m good at recognising patterns and defining them. I’m experienced in working closely with developers to make sure the system makes sense. At the end of the day a user benefits from a product with a clear system, consistent patterns and a unified experience.
4. Collaboration Is Key
I really enjoy collaborating closely with Design Researchers to understand the problem better. Being able to trust team-members blindly in their expertise yet knowing that you can give and take constructive feedback is very important to me. Multidisciplinary teams are crucial for bringing the best experience to the customer.
Due to my tech-native development background I love collaborating closely with developers. It is crucial to understand the limitations of the technology. The right balance between the user needs and the abilities of technology can only be accomplished by collaboration and trust.
5. Staying Curious
Escaping in the mountains and doing expeditions over the weekend helps me balance my day to day job. It is how I recharge and I find inspiration and new energy for the work I do on a day to day basis. I combine these expeditions with my passion for photography and videography. I’ve done video work for Dr Oetker and some of my time-lapses have been used by the BBC.